Three Steps:

STEPONE:

The Market Analysis:

Before you actually list your home for sale you are going to want to know what price is appropriate. You might already have a number in mind, and that is great, however, I will provide you with a comprehensive Market Analysis so you can make an informed decision. I will do this free of charge with no obligation to you.  First I will take a preliminary tour of your home whereby you will point out details and features that you feel make your home unique. This gives me a great idea on how I will market your home’s uniqueness. I may take some pictures, measure some rooms, and get a general feel for your home. Secondly, I will return to the office to begin the actual Mark Analysis. I do this by using the information I have gathered and comparing that to similar homes that are active or recently sold in your area. The analysis informs us of what people are willing to pay for your type of home at a given time. In the end the analysis will suggest a competitive number for you to price your home at. This is a crucial step in the selling process. A realistic competitive price means:

1) Your property will sell faster. People don't bother looking at over-priced homes.

2) Your home doesn't lose its "marketability."

3) Offers are higher when a property is closer to market value.

4) A well-priced property can generate competing offers.

5) Realtors will be more willing to present your property to buyers (and be more enthusiastic when they do so). In the end you as the seller set the price of your home, I am there to help you reach an informed decision.

STEPTWO:

The Listing Agreement:

Once a price has been established for your property, next in line is the Listing Agreement. This is a fairly straight forward document. Generally speaking, it describes the property for sale, and who it is owned by, the list price, the possession date, what goods are included and excluded in the transaction (appliances, window coverings, etc.), the expiry date of the agreement and the commission to be paid to the brokerage representing you. Once the listing agreement has been signed, a legally binding contract has been formed and your house is officially for sale on the market.

STEPTHREE:

Receiving An Offer:

Once your house has been listed, received market exposure, and adequate showings, an offer will be made on your property. As the seller you have three possible options.

1) Acceptance: If the terms of the offer are satisfactory (price, possession date, conditions, etc...) you can accept the offer. Once the acceptance has been communicated to the buyer a legally binding contract has been established.

2) Counter Offer: If the terms of the offer are not completely satisfactory, you can counter the offer. Essentially this is a rejection of the original offer and you have now turned the tables on the buyer. Examples include; Subject to a price increase, or subject to a removal of a condition, subject to a change in possession date. The decision is now on them.

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